- Upcoming Webinar - 45 min + live Q&A
Thursday, August 27, 2026, 1:00 PM EST
How To Improve Your Brand’s AI Visibility
If your leadership is asking “are we still visible?” and the honest answer is “we’re not totally sure,” this session gives you language, data, and a plan.
Speaker
Kelsey Libert
Cofounder
Speaker
Kelsey Libert
Cofounder
- FRACTL
Register Now
What We'll Cover
The AI search reckoning
Is the “blind trust” era over? The skeptic camp grew 6x this year. Search is splintering across Google, ChatGPT, YouTube, Reddit, and dark social. What does that mean for how people find you?
Protecting brand equity in the era of infinite content
53% of marketing work now touches AI, so why do only 1 in 4 marketers say it’s actually helping? What’s the gap costing your brand?
The post-search playbook
Which GEO tactics build real moats and which just look busy? What actually correlates with AI visibility? (Hint: it’s not backlink volume.)
The AI search reckoning
Are you monitoring the right platforms, building entity authority, and triangulating visibility?
Why This Matters Right Now
50%
of marketers report organic traffic declines since AI Overviews launched
61%
directly blame AI tools for that decline; 19% say “significantly”
3:1
Google search results still beat AI tools for trusted product recommendations
Kelsey Libert
Cofounder, Fractl
Kelsey cofounded Fractl, a digital PR and content marketing agency that has launched more than 5,000 earned media campaigns for Fortune 500s and SMBs alike. Her research has been featured in Harvard Business Review, TIME, Fast Company, Inc., and Entrepreneur.Â
#1 on Clutch’s Content Marketing Leaders Matrix
Top 5% most effective accounts for Digital PR, BuzzStream
5,000+ earned media campaigns launched
